118 50 TV - Need a Number Nifty?
PROJECT RATIONALE
Already famous for their irreverent antics and slogan ‘Need a number nifty?’ we were tasked with keep our loveable 118 50 duo (118 118 in Ireland) atop of mind, while highlighting the now speedier response to number queries. Our pitch winning solution was to make our heroes niftier by giving them ‘Nifty 50’s’ (Honda 50’s) around which a new set of adventures were designed.
